Again and again, Alexa Chung has proved that she is the queen of It-girl style—whether it's her off-duty outfits, circle of stylish friends or, more recently, the must-have pieces from her eponymous fashion label.
Today marked a big milestone for Alexa Chung's brand, as she hosted her first runway show at London Fashion Week. Flanked by a celeb-lined FROW, the collection saw models parading in what is essentially the designer's dream holiday capsule wardrobe, with the tagline stating, "Alexa Chung heads to the arrivals and departures lounge for a collection that makes the airport their runway".
This week CoverGirl became the largest makeup brand in history to become certified cruelty free, eliminating animal testing from 100% of their products. As consumers are becoming more vocal about questioning the standards of the brands they support