Gun violence has been an ongoing issue in America, especially for the past few years with the growing number of mass shootings. This season, Proenza Schouler is condemning gun violence by partnering with organization Everytown for Gun Safety on an exclusive shirt and sweatshirt featuring a crossed-out AK-47 and another style that says “Vote.”
“We are nothing without our voices, and there is no better way to be heard than casting your vote in an effort to affect meaningful and impactful change,” the brand’s designers Jack McCollough and Lazaro Hernandez said on Instagram. “In today’s day and age, when there are a myriad of forces trying to silence the people, who like us, believe in a world where one should be free to express and live their innermost truth, and be exactly who they want to be, the importance of galvanizing like-minded individuals into being heard through the act of voting is of infinite importance. Causes such as women’s rights, gun safety, LGBTQ rights, climate change, and immigration are all close to our hearts, and we are nothing if not impassioned to use whatever influence we might have in support of the kind of progressive legislation that can make this country a truer and freer place to live…That is the United States we believe in, and the United States that can hopefully be our future…if we act now.”
The shirts and sweatshirts are available in Proenza Schouler stores and on the brand’s website starting at $90. All net proceeds from the shirts will benefit Everytown.
Experimental fashion label Pyer Moss just released a collaboration with sports brand Reebok for Fall 2018 entitled "American, Also."
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