Karl Lagerfeld has been a fan of musician Pharrell Williams ever since tapping him to appear in a short film for Chanel, alongside Cara Delevingne. Since then, he’s appeared in several Chanel campaigns, including last year’s Gabrielle handbag ad. Now, it seems a collaboration between the two is imminent.
It’s not the first collaboration for Chanel and Pharrell; back in 2017, they partnered with Adidas, resulting in Chanel x Pharrell x adidas NMD Human Race sneakers.
During Chanel’s Cruise 2018 show in Bangkok yesterday, Pharrell wore a yellow hoodie with sparkling Chanel logos. During one of his introductions, he pointed to Chanel and then to himself and said, “Coming soon.”
According to WWD, the new Chanel and Pharrell ready-to-wear and accessories capsule will debut exclusively on March 29 at the new Chanel Seoul flagship boutique, followed by select Chanel boutiques around the world from April 4.
Photo: Brent Lewin/Getty Images for Chanel
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